The Tech Elite’s “Utopian” Dream

Welcome to “California Forever” (if you’re rich enough)

Stephen Moore
5 min readSep 12, 2023
California Forever

This article was originally published on my Substack, Trend Mill.

In the film Don’t Look Up, which depicts the impending end of humanity at the hands of a giant comet, a Zuckerbergian-esque tech overlord is adamant he has the solution. And, much like IRL, everyone eats that shit up, putting their utmost faith in the genius of the tech guy to save us. But when his army of robots fails to destroy the comet, he immediately flees, alongside a cabal of other wealthy elites, into a spaceship destined for a new planet.

It might seem outlandish, but it was likely based on the rumors that tech’s richest are indeed already hard at work plotting their escape from this planet for when it inevitably combusts into a ball of flames. Musk may try to sell us the dream of life on Mars, but that dream doesn’t apply to anyone but the richest.

As author Douglas Rushkoff put it in his brilliant article, Survival of the Richest:

“If a few people do reach escape velocity and somehow survive in a bubble on Mars — despite our inability to maintain such a bubble even here on Earth in either of two multibillion-dollar Biosphere trials — the result will be less a continuation of the human diaspora than a lifeboat for the…



Stephen Moore

Writer, editor, part-time furniture maker. Subscribe to Trend Mill for critical takes on our dystopian metaverse hellscape future -